toggle menu

Resources

OVERVIEW

Welcome. On this page you will find everything you need to advertise Solera, and the proper ways to utilize the Solera brand.

USING THE SOLERA LOGO

To preserve the integrity of our identity, we want to ensure that both the Solera logotype are always recognizable and legible, and stand out against any competing design elements.

MINIMUM SIZE

We do not recommend scaling the logo down below 60 pixels. As the logo is scaled down, the wordmark becomes less legible.

Minimum height for digital: 60px

CLEAR SPACE

Clear space is an area surrounding the logo that should always be free of text or graphics. This clear space applies to all executions including print, web, broadcast media, and promotional items.

COLOR

The Solera color palette consists of four main colors.

Hex: #0E807F

RGB: R14, G128, B127

CMYK: C86, M31, Y50, K8

Hex: #3E4750

RGB: R92, G71, B80

CMYK: C74, M62, Y51, K37

Hex: #CF9F34

RGB: R207, G159, B52

CMYK: C19, M37, Y96, K0

Hex: #231F20

RGB: R35, G31, B32

CMYK: C70, M68, Y64, K74

LOGO ON SOLID COLORS

We use the dark-colored and a white version of the logo when applying the logo against solid backgrounds.

LOGO MISUSE

These are examples of how the Solera logo should not be manipulated. Please refrain from compromising the Solera identity.

Do not use non-Solera colors

Do not rotate or set on an angle

Do not use multiple colors in the logo

Do not outline the logo

Do not re-arrange the logo

Do not distort the logo